Service Design
Omschrijving
Two-day Masterclass. Creating new services based on user and provider insights.
Services are increasingly parts of design solutions, both in industry and in society. At the same time, design is becoming more multidisciplinary and the design approach is being applied to a wide range of problems.
Service design is a specific design-perspective which is both user- and provider-centered: the needs and capabilities of end-users and providers are two starting points for the design process, each representing important concerns of clients: to fulfil needs and to support learning processes and capability development. Design solutions can be quite complex: rather than designing a single object for a single target group of users, different stakeholders and new technologies are combined to develop solutions that are dispersed over time and space. In order to work collaboratively with these different stakeholders (users, clients, designers, developers and other parties), designers are increasingly becoming the 'facilitators' of innovation processes.
Curriculum
Earlier IDE Master Classes on Service Design focused on getting acquainted with the service design developments and some of the tools of user centred ideation and implementation. The Master Class in 2017 extends on this in two ways. First, we look at tools that help us pay attention to the relation between users and service providers. Second, to consider how service design is a strategic design activity that also represents a need among clients to enhance their capability to co-create and co-produce services.
What are IDE Master Classes?
IDE Master Classes are a series of intensive two-day, state-of-the-art Master Classes developed specifically for design professionals. They are embedded within one of the world’s most forward-thinking design education programmes at TU Delft’s faculty of Industrial Design Engineering. The Master Classes are given by leaders in the design field, all of them top lecturers or alumni from the faculty of Industrial Design Engineering, working in a range of disciplines of the continuously developing design field.
Why participate in IDE Master Classes?
The IDE Master Classes programme was developed to support the professional development of design practitioners. In groups of 10 to 16 participants, you gain insights into recent developments in the discipline, learning about the latest methods and tools currently being taught to new generations of designers. For many of you working in the field of design, this has proved an extremely effective way to refine your skills, focus your ambition, and/or simply broaden your mind and be inspired!
Each Master Class combines theory with interactive assignments and group cases: you directly apply what you learn. This is a great way of meeting the experts and working with other experienced designers, expanding your network, and creating new opportunities.
Learn from the experts as well as from each other!
Spreker(s)
Dirk Snelders is full Professor of Organising Product and Service Design. He has a background in psychology and marketing, and it is from these fields that he has developed his research interest on the role of design in business.
Froukje Sleeswijk Visser is Assistant Professor service design and co-design, IDE, TU Delft
Locatie
Faculty of Industrial Design Engineering in Delft
Organisator
Industrieel Ontwerpen
IDE
Naam en contactgegevens voor informatie
Masterclass IDE
Aanmelden via
Send an email with your name, phone number, company and Master Class IDEMC5 to
masterclass-ide@tudelft.nl