Design for Emotion and Happiness
Omschrijving
Two-day Masterclass. Identifying and designing for enjoyable and meaningful experinces.
Emotions are fundamental to all design acquired and consumed by people.
We are emotional only about the things and events that matter to us. This includes seeing, buying, using and owning consumer goods. Moreover, design has the ability to enable long-term happiness.
This MC hosts a mixture of (interactive) tutorials and workshops covering a selection of aspects of design for emotion and for happiness, including theory, measurement, and practice.
Design approaches are introduced that are embedded in theory whilst remaining pragmatic and usable for designers. Participants deepen their knowledge of how product design elicits emotions, and of the influence of design on happiness. They gain hands-on experience by formulating design intentions that include emotional and happiness effects.
Learning objectives
During this Master Class, you will:
• understand what emotions are and how design evokes emotions;
• understand how design can contribute to user well-being;
• use tools and techniques to implement emotion and wellbeing in design processes;
• implement these tools and techniques in design practice.
What are IDE Master Classes?
IDE Master Classes are a series of intensive two-day, state-of-the-art Master Classes developed specifically for design professionals.
They are embedded within one of the world’s most forward-thinking design education programmes at TU Delft’s faculty of Industrial Design Engineering. The Master Classes are given by leaders in the design field, all of them top lecturers or alumni from the faculty of Industrial Design Engineering, working in a range of disciplines of the continuously developing design field.
Why participate in IDE Master Classes?
The IDE Master Classes programme was developed to support the professional development of design practitioners. In groups of 10 to 16 participants, you gain insights into recent developments in the discipline, learning about the latest methods and tools currently being taught to new generations of designers. For many of you working in the field of design, this has proved an extremely effective way to refine your skills, focus your ambition, and/or simply broaden your mind and be inspired!
Each Master Class combines theory with interactive assignments and group cases: you directly apply what you learn. This is a great way of meeting the experts and working with other experienced designers, expanding your network, and creating new opportunities.
Learn from the experts as well as from each other!
Spreker(s)
Pieter Desmet is full Professor of Design for Experience at IDE, TU Delft. He is much published, with over 80 articles and books in the fields of experience design, emotion, and subjective well-being.
Locatie
Faculty of Industrial Design Engineering in Delft
Organisator
Industrieel Ontwerpen
IDE
Naam en contactgegevens voor informatie
Masterclass IDE
Latest news about the programme
Aanmelden via
Send an email with your name, phone number, company and Master Class IDEMC6 to
masterclass-ide@tudelft.nl