Content
As an entrepreneur, you want to grow. And to grow, you need new customers and more business from existing customers.
So far, an open door.
But how do you get on the radar of your target market?
There are many ways of prospecting. Some ways are a bit more efficient or effective than others and there is no standard plan you can define where you are going to get a 100% guarantee of success beforehand.

Long story short
This workshop is about laying the foundation to start selling.
We invite engineers and entrepreneurs who are looking for new-business and how to retain and increase current customers.

During the workshop, we will provide insight into a number of possibilities that also encourage creativity.
We will also discuss the drivers and pitfalls that enable or block successful entrepreneurship.

This workshop originates from practice and is also designed for practice.
Think about competences, knowledge about clients, your own company and the markets in which it operates.
Participants are kept sharp in an interactive way, which generates new useful ideas.

Target group
All engineers who would like to have better customer contact, making it easier to sense and understand customers (and sell).

About the speaker
Gerard van den Heuvel originally has a technical background.
He has been active in sales for more than 30 years and has built up his knowledge and experience mainly in practice in the ICT sector at companies between 3-1200 FTE.
He currently helps companies grow by, among other things, providing sales training to engineers and (technical) account managers.

See also https://ac-company.nl/ and https://www.linkedin.com/in/gerardvandenheuvel1/