SEO/SEA: a better findable website
Description
The Commercial Engineering Department of the Royal Institute of Engineers invites you to the interactive knowledge session "SEO/SEA: how do you deploy it for a better findable website?"
The knowledge session
You know it all too well: bringing in new customers is and remains a challenge. An increasingly important tool for this is your website. Only: no matter how good your site looks, if nobody visits it, you are missing many opportunities. Perhaps the most important condition for increased site traffic is optimal findability in the Google search engine. For instance, did you know that as many as 98 per cent of Dutch people go to Google first when they are orientating on buying a product or service? In other words: your target audience is searching, also for you.
On Thursday 28 May 2015, search engine expert Michel van Kats of Contentbureau.nl will give you an insight into the wonderful world of online findability from 18:30. How do you make sure your website is found by the companies you want? What is the role of text on your website and how do you arrive at the optimal SEO (Search Engine Optimization) strategy? And when and how do you deploy SEA (Search Engine Advertising)? It is an interactive session, so you will have plenty of room to ask questions. You will 'find' this knowledge session at the Contentbureau.nl office at Veilingweg 5 in Bunnik. Of course, we will be happy to conclude with drinks, where you can ask specific questions about your website. Do you have any questions beforehand? Then e-mail them to props@lvtgroup.com
18.30 - 19.00 Walk-in (with coffee, tea and sandwiches)
19.00 - 21.00 SEO/SEA: how to use it for a better findable website
21.00 - 22.00 Drinks
Speaker(s)
Michel van Kats is an online expert, copywriter and content creator at Contentbureau.nl. This agency is part of the LVT Group, a group of six PR and communication agencies in the Benelux. Here, he focuses on writing engaging, creative and, above all, findable texts. For websites, for social media and for all other communications that need a sharp pen. With a bachelor in commercial economics, a master in marketing and several years of experience in online marketing and copywriting, his background can be called diverse. This has allowed him to view communications from multiple perspectives
Location
Veilingweg 5, 3981 PB Bunnik
Organiser
Commercial Engineer
Name and contact details for information
ing. Hans van den End at the e-mail address below