Cars, they are everywhere, you and your neighbours probably have one, your parents have one and when you look out the window the street is full of them. So we see them every day and in doing so, we either appreciate the aesthetics or look at them with horror, but do we understand why?

In his work as a Design Strategist at the Hyundai Design Centre, Jelle Tjebbes worked for eight years to create the new generation of Hyundai cars, including the IONIQ 5 and 6, the hydrogen-powered Nexo, and Hyundai's premium Genesis brand. Even as a freelancer, he now offers this service for several brands.

With various examples, he shows how our perception of beauty adapts when we change the fundamental building blocks of cars and what changes we can expect in this in the coming decades.

This event will take place ONLINE AND OFFLINE on Wednesday 1 May 2024.

This event will be held at Se7en restaurant. You are welcome for a pre-dinner from 18h - 19.30h (own cost of €25 at start), please indicate this at least three days in advance when registering. Participation in the lecture (on- and oine) is free, 7.30pm to +/- 9pm.

If you sign up for online participation, you will receive an email with the link and instructions no later than one hour before the start of the event, start: 7.30pm. Closing around 9pm.