Nothing else in society colours our identity as strongly as the car. What is the power of design and how does the automotive industry deal with its heritage and brand DNA? What motivates automotive designers to create a new model and what is their path?

The Automotive Design Masterclass is a feast for the eyes and other senses. Car design turns out to be a landscape full of false booby traps, a world where concepts like beautiful and ugly are secondary. Car designer Niels van Roij takes you into the wonderful world of car design and coachbuilding.

This event will take place ONLINE AND OFFLINE on Wednesday 2 October 2024.

This event will be held at restaurant Se7en. You are welcome to join us for a pre-dinner from 18h - 19.30h (own cost of €25 at start), please indicate this at least three days in advance when registering. Participation in the lecture (on and offline) is free, 7.30pm to +/- 9pm.

If you register for the online participation, you will receive an email with the link and instructions no later than one hour before the start of the event, start: 19.30h. Closing around 9pm.