No Story No Glory
Description
Everyone is full of stories, but in fact we rarely tell them. Certainly not at work. There, we prefer to stick to the facts. The result: dry presentations and speeches. Boring 'stories' in which good intentions often get bogged down in far too many explanations and sentences full of abstract jargon.
In this master class, Theo Hendriks introduces you to the power of storytelling. He challenges you to tell your own story again and playfully introduces you to the intricacies of corporate storytelling: flesh-and-blood organisational stories that captivate and inspire. Stories that bring your organisation or brand to life. Stories that increase pride, accelerate change processes and stimulate innovation. Stories that will not only touch your audience in their heads, but also in their hearts and hands.
Afterwards, every visitor will receive a book "No story no glory", hence the registration fee.
This meeting is specially organised for KIVI members who are involved in writing, both for KIVI and privately. We guarantee plenty of inspiration!
Speaker(s)
Theo Hendriks:
Theo himself is an engineer, storyteller and partner at Bex*communicatie in Amsterdam. In recent years, he wrote many corporate stories and trained hundreds of directors, directors and managers of public and private organisations in powerful storytelling. In 2010, he won the European Excellence Award in the category Change Communication.
Theo is the author of the book No Story, No Glory, which was published by A.W Bruna in 2012. In it, he challenges board members, directors and managers to start telling their own stories again. The book is now in its fourth printing.
Location
TU Eindhoven, Auditorium, Room 10 (1st floor)
Organiser
Region South
Name and contact details for information
Nadia Hagen, Account Coordinator Eindhoven