NOTE: THIS WORKSHOP HAS BEEN RESCHEDULED TO MONDAY 24 JUNE 2019

Introduction
Learn to apply the three-second rule to your advantage. Anytime, anywhere.

Content
Michiel Cobben: 'I was working in my last months as a recruiter and spoke to a candidate, an Engineer in Sales, so nice and cheeky.'
'They say recruiters need three seconds to know whether you're through or not,' said the candidate while still wearing his coat. 'So say it straight away.' 'I'm going to introduce you to my client,' Michiel replied, because indeed, the candidate was. It had taken me even less than three seconds.
Michiel: 'I spoke with him for over an hour and for him and me it was one of the most valuable hours we ever spent with a stranger. We both already knew the three-second rule - the rule that states that people know within three seconds whether or not they are going to do business with each other - but we got a lot further than that, further than we ever dared to dream: We discovered a way in which you can make sure with 100% certainty that you can not only predict, but also influence the outcome of those three seconds. I was amazed and so was he.'

What Michiel learned about the three-second rule in that conversation back then, he has wrapped up in an exciting workshop, in which we will leave our comfort zone considerably. You, the others, and Michiel too!
A rule as sweeping as the three-second rule can be applied much more widely than just in job applications. As an Independent Professional (ZP-er) when bringing in jobs, as a Sales Manager to get your relations to look beyond technical specifications or price, as a start-up to convince investors of your plans, as an almost pensionado to sell your business, or as a bachelor when finding a partner. Or in any other situation.

Target audience
This workshop is suitable for everyone at all levels, the learnings are universally applicable. Whether you are a director of a multinational company or just joining.

About the speaker
Michiel Cobben is a Sales and CRM Consultant and wrote the bestseller 'Increase your Gun Factor'. He worked as a recruiter for sales positions from 1997 to 2012. Now he advises companies and independent professionals on their sales strategy. He studied Technical Business Administration at the HTS in Eindhoven. See also https://www.linkedin.com/in/michielcobben/