Sports & Business Experience via Social Med
Description
ICNIA Media Technology has developed a new phenomenon called 'Photobroadcasting'. Photobroadcasting is the professional and semi-live multi social media capability of broadcasting large amounts of photos of important events.
Fotobroadcasting, unlike traditional media, uses social media as the core medium. Through an easy-to-use website, large amounts of photos can be presented digitally entirely in the experiential context of an event and from there launched in all major social media with a single click!
Sponsorship interests are usually an integral part of the event experience. Through our Fotobroadcast technology, this is seamlessly continued in the digital presentation and distribution of the photos. In addition, Fotobroadcasting makes it possible to generate additional income for the parties involved by, for example, selling the photos commercially in the form of, among other things, digital files, photo books or other commercial carriers.
You will be updated by Arjo Willems on the latest developments in this field. He will also take you through its practical application during one of
the world's most prestigious events 'Le Dakar'.
Le Dakar 2013 | The great escape.....
Dakar 2013 was from 5 January to 20 January from Lima via Tucumán to Santiago. 4.5 million spectators, 1,200 hours of TV broadcasts, 1 billion TV viewers, 4.3 million website visitors.....A picture (images/photo) says more than 1,000 words. At this event, learn all about what the new medium - photobroadcasting!
Dakar Press Team
The Dakar Press Team has been covering the world-famous Dakar Rally in photo and film for 10 editions and has developed into one of the largest producers of professional photo material in the world. They produce more than 100,000 quality photos and many unique videos per Dakar.
ICNIA Media Technology
Photobroadcasting (from ICNIA Media Technology) has been successfully deployed in the sports world:
o Le Dakar 2012 & 2013;
o Professional cycling (Six Days of Rotterdam);
o VacanSoleil-DCM Pro Cycling Giro d'Italia
o Running (Singelloop Breda with over 13.000 runners)
In-experience marketing of charities:
o Alpe d'Huzez 2012
o Coraid
Business marketing:
o Skoebidoe baby
o Intersoc, the travel agency of Belgium's largest health insurer
Case on case, this new technology, developed in the Netherlands, proves that the reach of photos can be increased by a factor of 100 to 1000
Speaker(s)
The speaker is Mr Ing. Arjo Willems, director of ICNIA Media Technology
Location
Café-room Aurora Raadhuisstraat 10
6127 BL Grevenbicht
Organiser
Region Limburg South
Region Maastricht
Name and contact details for information
Ing. Jo Bergers Member activities committee Limburg South Region