The Impossible Dream is a special initiative in which increasing AI knowledge goes hand in hand with supporting a good cause. By participating in these AI training courses, participants not only invest in their own development, but also contribute directly to research and care for children with cancer through the Princess Máxima Centre.

Background of the initiative
The Impossible Dream was set up by Caesar Schoorl (21) with the aim of making 1,000 people more AI-capable in five days while raising money for the Princess Máxima Centre. In doing so, the initiative contributes to both knowledge development and life-saving research.

AI training courses with social value
The training courses are designed to familiarise participants with artificial intelligence in an accessible and practical way. What exactly is AI, how does it work, and above all: how can you apply AI responsibly in your work and daily life? During the interactive sessions, you will get answers to all these questions!

Programme outline

  • The basics of AI (Monday & Tuesday)
    Introductory sessions on what AI can and cannot do, how tools like ChatGPT work and how to use it effectively and safely.
  • AI & Marketing (Wednesday & Thursday)
    Practical training sessions on using AI for communications, content and campaigns, with directly applicable examples.
  • Building Custom GPTs (Friday)
    An in-depth session where participants will learn how to develop their own AI assistant for their work.

Practical information
Each training day consists of four 1.5-hour sessions that you can register for (between 09.00-17.00). The cost is €65 per person (excluding VAT) per training session. Most of this amount will benefit the Princess Máxima Centre.

More information